ESET finds that SMBs currently leverage cyber insurance to arm against attacks, report incidents and improve resilience
2026 Cybersecurity Strategy: Beyond Hope

As security leaders, we’ve spent years preparing for the hypothetical. 2025 ended that luxury. The era of “If” is over; we are now firmly in the era of “When.”
“Hope is not a strategy. It’s a delay tactic that makes the eventual recovery twice as expensive.”
1. The Democratization of the Threat
AI has leveled the playing field for attackers. High-level reconnaissance and execution that once required nation-state resources are now accessible via automation and script-kiddie budgets.
2. Shadow AI & Governance
Efficiency is driving employees to use AI tools outside the perimeter. Governance must shift from being a ‘No’ function to being an architectural guardrail that allows for speed without sacrificing data integrity.
Hybrid Resilience
Attacks now pivot seamlessly between Cloud, SaaS, and On-Prem infrastructure.
The People Factor
Recovery is a process, not a product. Practice decisions via simulations before they are forced by reality.
3. From Optimism to Readiness
Successful organizations in 2026 will be those that assume disruption. They prioritize:
- Independent, vaulted backups.
- Documented recovery priorities.
- Immutability as a standard, not an option.
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