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CloudM chooses Royal Manchester Children’s Hospital as 2024 charity partner

CloudM has chosen Royal Manchester Children’s Hospital as its charity partner of the year in 2024. As a Manchester-based business, CloudM was keen to support local organisations and help make a difference in its local community.
Royal Manchester Children’s Hospital is the largest children’s hospital in the country, and the work of the Manchester Foundation Trust Charity helps maintain the hospital as one of the best. The hospital provides specialist treatments and care for children from the local community and across the country.
Among the reasons for choosing the Royal Manchester Children’s Hospital as its charity of the year, was the inspiring story of local lad, Hughie Higginson and his friend Freddie. Hughie was diagnosed with leukaemia when he was just 10 years old and was treated at the hospital. While he was undergoing treatment, Freddie set out to raise money to support his friend by running 2 kilometres per day for 50 days. Hughie is now cancer-free, and alongside Freddie ‘Hughie & Freddie’s Play Appeal’ has raised a staggering £340,000 for the charity.
It is the support of community and corporate fundraisers that allow the hospital to go beyond the treatment offered on the NHS and improve the experience of the children, and their families, that they treat. Fundraising helps provide state-of-the art equipment, support the very best research and help to deliver exceptional care.
“Over the years CloudM has supported lots of charities, this year we really wanted to support a local organisation. It was an easy choice to support a charity in Royal Manchester Children’s Hospital that really goes above and beyond to ensure that poorly children receive the very best treatment and care possible. We’re really excited to support and raise funds in a real variety of ways.”

CloudM employees will be supporting the charity in a variety of ways, from raising funds and taking part in some of the hospital’s existing fundraising events, to holding our own fundraising efforts. Employees will also be giving up their time to help volunteer within the charity.
When Hughie and Freddie discovered they were the inspiration behind CloudM choosing Royal Manchester’s Children Hospital, they were keen to say “A massive thank you, it will help so many patients and families, thank you so much!”
“We are so very grateful for CloudM colleagues choosing to support Manchester Foundation Trust Charity as their new Charity of the Year, raising funds for Royal Manchester Children’s Hospital,” said Jack Bright, Relationship Manager at Manchester NHS Foundation Trust Charity. “We can’t wait to meet more of the CloudM team as they get stuck in with their fundraising, which will make a difference to thousands of patients and their families who need our hospital each and every year. Welcome to our family of fantastic supporters and we look forward to working with you!”
We’ll provide regular updates on activities and our fundraising events throughout the year, and if any customers or partners would like to get involved, please reach out to your account manager.
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